When is your website due for replacement? 7 signals

You do not replace a website because it has reached a certain age, but because it starts getting in your way. The art is seeing that in time, before it costs you customers or your visibility. These are the seven signals we come across most often.

The seven signals

• The site is noticeably slow and scores poorly on Core Web Vitals.
• No one dares go into the CMS anymore, so content ages.
• On mobile the site does not work or look right.
• The brand has moved on, but the site did not come along.
• Every change costs disproportionate time or money.
• The technology is no longer maintained or supported.
• The site does not do what you need now: no integrations, no room to grow.

Replace or keep developing?

Not every signal means starting over. Sometimes targeted development is enough. But when several of these points coincide, patching costs more over time than a new, well-built base.

Replace without losing your SEO

The biggest risk in replacing is that your search positions disappear with it. With a considered redirect plan and preserved content you keep your visibility, and often it improves thanks to the faster, better site.

This is how we approach a website migration: building new without losing what you have built up.