[ Services ][ The brand before the website ]
Brand identity
A strong site starts with a strong brand. We design the identity, the wordmark, the typography and the system around it, so everything you make is recognisable and consistent.
Het vraagstuk
Without a clear brand system every expression goes its own way. Then even a good website looks messy and interchangeable.
Voor wie
Organisations building a brand from scratch or ready for a careful refresh, ideally in the same hand as the website.
Hoe we het aanpakken
- 01
Start in the room
The brand is often already there: in the venue, the product, the way of working. Our job is to notice and capture it.
- 02
Build a system
Not a loose logo, but a set of rules: type, colour, imagery and tone that hold together.
- 03
Onto the site
Because we build the site too, the identity lands exactly as intended, with nothing lost in translation.
Wat je krijgt
- Wordmark or logo
- Typography and colour system
- Imagery and tone guidelines
- Brand guide
Veelgestelde vragen
- Do you do brand and website together?
- Yes, and that is the advantage: the brand is designed by the same hand that builds the site, so it holds up everywhere.